Loyal Woolridge and You Are Collective donate to YMCA of Okanagan

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City Councillor, Loyal Wooldridge, embodied the spirit of the giving season. A $4,700 donation, made to the YMCA’s Strong Kids Campaign, will make it possible for more local underprivileged children, youth and families to access Y child care and other programs that will support their health, development and positively impact their lives.   

“It was the perfect time to donate the proceeds of the Made in YLW campaign, topped up by the Adele Anne Foundation,” said Councillor Loyal. “The Adele Anne Foundation is a legacy fund my sister and I created when our mother, Adele passed. It’s a way of continually honouring her values by supporting our communities most vulnerable children and families. We know the key to recovery, is empowering our younger generation and hope this gift will make an impact on the lives of our future leaders.”

Made in YLW, in partnership with the You Are Collective, created products to inspire the choice to support local businesses, generating cash flow for Kelowna businesses who have been struggling during the pandemic, and donated a portion of each item to the YMCA of Okanagan. 

“This donation couldn’t have come at a more critical time,” said Rhonda Zakala, YMCA VP of Fund Development. “The impact of COVID-19 has led to the cancellation of vital YMCA fundraising events, memberships and unbudgeted safety supplies – and we are facing financial pressures unlike anything we have ever experienced. Loyal is the embodiment of community connection, strength and leadership and 100% of his gift will directly benefit local children and families most in need of our programs and services.” 

“This community partnership and initiative has further fostered our belief in the power and value of coming together- especially in times of crisis” said Rebecca Steinhubl, Co-Founder of You Are Collective. “We are so grateful to have joined forces with Loyal and the Made in YLW campaign in support of YMCA Okanagan. This is only the beginning of many Made in YLW-inspired initiatives to come!”

Over 20,000 children and youth participate annually in YMCA child care, camp, youth leadership and health programs. One in five of these children are only able to participate because of the generosity of others. To learn more about the YMCA Strong Kids Campaign, or to donate, contact Rhonda Zakala.